Xperia Play

Activision + Sony

2022

Call of Duty: Mobile stood as one of the most widely played titles on the App Store in 2022. To capitalize on this momentum, Sony collaborated with Activision to launch a joint marketing campaign promoting the game alongside their new flagship gaming smartphone, the Sony Xperia.

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Deus Creative took on this advertising project to deliver specialized Motion Design and creative direction. Working in close alignment with the Activision Creative Marketing team, we provided the foundational design assets and motion frameworks necessary to bring the campaign's high-energy visual concepts to life.

STYLEFRAMES

MOTION TEST

Credits
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DIRECTION - Brandon Schebler
EXECUTIVE PRODUCER - Jebadiah Utecht
EXECUTIVE EDITOR - Matt Grahn
EDITOR -Pamela Villagonzalo
MOTION LEAD - Spencer King
DESIGN + MOTION - David Kim
SOUND - Trevor Bresaw

Work Belongs to Activision Blizzard Inc. and Sony Interactive Entertainment LLC
© 2022 Activision Publishing, Inc. ACTIVISION, CALL OF DUTY, and the stylized letter M are trademarks of Activision Publishing, Inc.
This is not a partnership between DEUS CREATIVE and Companies mentioned above but work done by Head Creative Director of DEUS CREATIVE.

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